Curly Hair Solutions & Styling Guide

What’s really happening:
Curly hair is naturally more porous. Raised cuticles allow humidity to enter the hair shaft, creating frizz.

The solution:

• Apply moisture-rich products to soaking wet hair.
• Seal with a curl cream or gel.
• Avoid touching hair while it dries.
• Deep condition weekly.
• Use a microfibre towel or cotton T-shirt instead of regular towels

What’s really happening:
Product buildup, heavy formulas or low protein can weigh curls down and weaken their structure.

The solution:

• Clarify monthly with a sulphate-free
  clarifying shampoo.
• Apply styling products to soaking wet hair in sections.
• Use techniques like scrunching or the “praying hands” method.
• Add protein treatments if curls feel limp or stretchy.
• Diffuse upside down or use root clips for volume.

What’s really happening:
Because of their spiral shape, natural scalp oils struggle to travel down curly hair, leaving the ends dry and fragile.

The solution:

• Deep condition regularly.
• Layer moisture using LOC or LCO (leave-in, oil, cream).
• Limit heat and always use heat protection.
• Sleep on silk or satin pillowcases.
• Trim regularly and consider a pre-shampoo oil treatment.
  

What’s really happening:
Porosity plays a major role. Low-porosity hair resists moisture, while high-porosity hair absorbs it quickly but struggles to retain it.

The solution:

• Apply products to soaking wet hair for better absorption.
• Use lightweight products for low-porosity hair.
• Use richer creams and oils for high-porosity hair.
• Clarify regularly to prevent buildup.
• Rinse with cool water to help seal the cuticle.